Social Media

Today’s use of social media tools is fundamentally changing the way we communicate. We all expect to interact in real time and get information on demand. Employees have come to expect the same with benefits communications as they engage in health, wellness and financial decisions, but social media can seem like a maze. At BCI, we have everything you need to understand the value of social media for benefits communication and how to begin using it as a part of your overall communication strategy.


"Based on feedback from our employees, having a pre-scheduled one-on-one enrollment meeting with a counselor greatly improved their understanding of the benefit coverage and available options. "

-Bonnie O’Meara, Vice President-Human Resources

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CASE STUDY

B-Connected Application

Industry: Healthcare/Hospital

B-Connected Application

The employer wanted to have an active enrollment but did not want employees to meet with Benefit Counselors on site. The employees were accustomed to using the employer’s PeopleSoft system to learn about their benefits and enroll on a self-serve basis. Also the employer’s IT team was overworked and had very little resources to expend in adding a suite of voluntary benefits on the PeopleSoft system.